Fred Noe

Fred Noe is the current Master Distiller at the Jim Beam Distillery in Clermont, Kentucky and Bourbon Ambassador for Jim Beam Brands—sharing the art and history behind his family’s legacy, and their love of bourbon, with enthusiasts worldwide. For decades, Noe has worked at the Jim Beam Distillery, which was built by his great-grandfather, Jim Beam, after the repeal of prohibition in 1933. Noe has served in many capacities at the distillery throughout his career, including aiding in the development of his father’s signature bourbon, “Booker’s® Bourbon”. Today, Noe introduces consumers around the world to The Small Batch Bourbon Collection®, his family’s award-winning collection of ultra-premium, handcrafted bourbons featuring Booker’s, Baker’s®, Knob Creek® and Basil Hayden’s®. Noe is instrumental in the Beam business, dedicating himself to perfecting the family’s closely guarded bourbon-making process and continuing his family’s legacy.